Market Access
日本語Is Nigeria right for your business? Find out before you invest.
We help Japanese and international companies research the market, find vetted local partners and plan their entry, then build the digital presence they need to launch.
Book a market callWhat it actually takes to set up in Nigeria
Five things that slow companies down in their first months, and how to plan for each.
Why Nigeria, and why us
- 01
A large, young, English-speaking market with fast-growing internet use.
- 02
A team on the ground in Nigeria and leadership in Tokyo, so we understand both sides of the conversation.
- 03
Research and partners on one side, digital products and systems on the other, in one team.
What you can buy
Nigeria Market Readiness study
A fixed-fee study of demand, customers, competitors, channels and the rules that affect your product, with a clear recommendation.
Fixed fee, agreed before work begins.
Partner search and introductions
We identify, screen and introduce potential distributors, partners or suppliers, and support the first meetings.
Market representative
Ongoing follow-up, meetings and reporting in Nigeria while you decide.
Digital launch
A localised website, landing page or online test to measure real interest before a larger investment.
How it works
- 1
Discovery call
- 2
Fixed scope and fee
- 3
Research and partner screening
- 4
Recommendation and next steps
What we do, and what our partners do
We do
- Market research
- Partner screening
- Meeting facilitation
- Digital market tests
- Bilingual summaries
- Project management
Qualified partners do
- Company formation and contracts
- Product registration
- Customs and logistics
- Payments and tax advice
How we vet partners
We check company registration and directors, take references, meet in person, and introduce in stages. We never hold client funds.
Honest limits
We focus on Nigeria first. We are not a law firm or a trading company. If we are not the right fit, we will say so and point you to who is.
Thinking about Nigeria?
Tell us what you sell and who you want to reach. We'll tell you honestly what the first step should be.
Book a market call